PAD emotional state model - definizione. Che cos'è PAD emotional state model
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Cosa (chi) è PAD emotional state model - definizione


PAD emotional state model         
The PAD emotional state model is a psychological model developed by Albert Mehrabian and James A. Russell (1974 and after) to describe and measure emotional states.
D-pad         
  • Famicom]] controller. The D-pad (cross shape on left) first came to prominence on the controller for the Famicom.
  • [[Sega Master System]] D-pad providing eight-directional buttons
FLAT, USUALLY THUMB-OPERATED DIRECTIONAL CONTROL ON MOST MODERN VIDEO GAME CONTROLLERS AND REMOTE CONTROLLERS
Control pad; D-Pad; Directional pad; Digital Pad; Dpad; D pad; D-pads; Digital pad
A D-pad (short for directional pad or digital pad; officially referred to by Nintendo as a +Control Pad) is a flat, usually thumb-operated, often digital, four-way directional control with one button on each point, found on nearly all modern video game console gamepads, game controllers, on the remote control units of some television and DVD players, and smart phones. Like early video game joysticks, the vast majority of D-pads are digital; in other words, only the directions provided on the D-pad buttons can be used, with no intermediate values.
Emotional branding         
Emotional branding is a term used within marketing communication that refers to the practice of building brands that appeal directly to a consumer's emotional state, needs and aspirations. Emotional branding is successful when it triggers an emotional response in the consumer, that is, a desire for the advertised brand (or product) that cannot fully be rationalized.